North Shore Bank partnered with Margle to reimagine the look, tone and feel of their brand, targeting both older demographics and new millennial audiences. Starting with a comprehensive strategy, we built a plan to support their need to lean heavier on digital and social mediums with a single goal to drive new checking account growth.

As our relationship evolved, Margle has become North Shore Banks agency of record. This not only consists of the core social/digital offerings, but extends beyond to support their legacy mediums including sponsorship, direct mail and out-of-home.